Acceptable Use Policy
Effective April 30, 2026. This Acceptable Use Policy ("AUP") is incorporated by reference into the Terms of Service and any signed MSA. Capitalized terms have the meanings given in the Terms.
This AUP describes conduct prohibited when using the Service. We may investigate suspected violations and may suspend or terminate access immediately, without notice, to mitigate harm. Repeated or willful violations are grounds for termination for cause.
1. Compliance with law
You will comply with all applicable laws and platform terms, including (without limitation): the Telephone Consumer Protection Act (TCPA, 47 U.S.C. § 227 and 47 C.F.R. § 64.1200), the FCC's revoked-consent and reassigned-numbers rules, the FTC Telemarketing Sales Rule (16 C.F.R. § 310), CAN-SPAM (15 U.S.C. § 7701 et seq.), state mini-TCPA statutes (including the Florida Telephone Solicitation Act, the Oklahoma Telephone Solicitation Act, the Maryland Stop the Spam Calls Act, and Washington's RCW 19.190), state and federal call-recording statutes, U.S. state privacy laws, the Computer Fraud and Abuse Act, applicable consumer-protection statutes, and the platform terms of every connected third-party service (Google, Twilio, Stripe, your CRM).
2. Consent & opt-out
- You will obtain and document prior express written consent for marketing SMS to wireless numbers and prior express consent for informational SMS, before any message is queued.
- You will scrub recipient lists in real time against the National Do-Not-Call Registry, applicable state DNC registries, and your own internal opt-out list.
- You will honor STOP, UNSUBSCRIBE, QUIT, CANCEL, END, and equivalent opt-out keywords across all channels.
- You will identify your business as the sender on every customer-facing message; you will not impersonate any other business.
- You will not contact reassigned wireless numbers after a reassignment is detected.
- You will not send SMS or place calls into jurisdictions where you have not satisfied that jurisdiction's consent and registration requirements.
3. Prohibited content & industries
You will not use the Service to send, store, or transmit content that is:
- Unlawful, fraudulent, deceptive, defamatory, libelous, obscene, harassing, threatening, or invasive of privacy;
- Phishing, spoofing, or impersonating any person, business, or government agency;
- Malware, ransomware, or otherwise harmful code; or designed to enable unauthorized access to any system;
- Marketing or transacting in SHAFT categories without separate written approval (sex, hate, alcohol, firearms, tobacco), cannabis or CBD, gambling, payday lending, debt-collection beyond your own customers, multi-level-marketing, cryptocurrency promotion, get-rich-quick schemes, or "high-risk" content as defined by major U.S. carriers and 10DLC registries; or
- Otherwise prohibited by the platform terms of Twilio, Google, Stripe, or any other connected service.
4. System integrity & security
You will not (a) probe, scan, or test the vulnerability of the Service or any associated network without our prior written consent; (b) breach or circumvent any authentication, access-control, or rate-limiting measure; (c) interfere with the operation of the Service, including by sending malformed or excessive traffic; (d) reverse-engineer, decompile, or disassemble any Service component; (e) scrape, crawl, or extract data from the Service except via the documented API and rate limits; (f) use any robotic, automated, or scripted means to interact with the Service except as expressly permitted; or (g) attempt to derive a competing AI product from the Service or its outputs.
5. Third-party data
You will not upload, transmit, or process Personal Data of any individual unless you have a lawful basis to do so. You will not enrich Service records with third-party data sources that you have no right to share. You will not direct the Service at children under 16 or knowingly process the data of children under 13 without verifiable parental consent.
6. Recording-consent jurisdictions
You will not instruct Company to disable a call-recording disclosure for inbound calls received in any state that generally requires all-party consent (currently including: California, Connecticut, Delaware, Florida, Illinois, Maryland, Massachusetts, Michigan, Montana, Nevada, New Hampshire, Pennsylvania, Washington), and you accept the indemnity obligations in the Terms if you do so. State call-recording law varies and changes; you are responsible for assessing the law of any state from which you expect calls.
7. AI use
You will not use the Service to (a) generate content that is intentionally false or misleading and likely to cause harm; (b) impersonate any person without consent; (c) train or fine-tune any other generative model without our written authorization; (d) provide AI legal, medical, or financial advice to End Users beyond information about your trade services; or (e) circumvent any safety, content-policy, or rate-limit imposed by the underlying AI vendor.
8. Resale & sublicensing
You will not resell, sublicense, white-label, or transfer the Service to any third party, or use the Service on behalf of a person other than your own business, without our prior written consent. You will not use the Service to benchmark against competing services or publish performance metrics without our consent.
9. Reporting abuse
To report a suspected AUP violation or other misuse, email [email protected] with subject "AUP Report." Where the matter is urgent and concerns active harm, mark the email "URGENT — AUP."
Questions: [email protected] · Last updated April 30, 2026